Deliver-and-Disappear
Agencies deliver websites, campaigns, and content. Then the engagement ends. We install AND operate your growth systems ongoing.
Marketing Agencies
They deliver projects and disappear. Results depend on your ability to operate what they built.
SocialTide
We install AND operate. You own the infrastructure. We run it daily. Results compound over time.
Growth Operations: We install your complete growth stack AND operate it. You own the infrastructure - we run it daily. Systems that compound over time.
Project-based delivery. Design, launch, hand over. They move on to the next client. You're left to operate or hire more help.
Honest assessment of how we compare. We believe in transparency.
| Feature | SocialTide |
A
Marketing Agencies |
|---|---|---|
| Service Model | Install AND Operate ongoing Continuous Growth Operations | Project-based delivery Deliver then move on |
| Infrastructure Ownership | You own everything we build Your domain, code, data | Often agency-controlled Often locked in accounts they manage |
| Ongoing Operation | We operate daily Monthly optimization included | Handover after project You operate (or hire again) |
| Who Works on Your Account | Two founders personally Tara + Titus directly | Rotating account managers Junior staff, frequent turnover |
| Knowledge Retention | Client Memory System compounds Intelligence layer gets smarter | Knowledge walks out the door Staff changes lose context |
| Results Accountability | We optimize until it works Ongoing MEASURE → COURSE CORRECT | Project delivered = done Success measured by delivery, not results |
| Content Creation | Monthly mini-products included Strategic content monthly | Per-project or retainer add-on Additional scope, additional cost |
| Creative Team Size | Two founders, AI-amplified | Full creative team Designers, copywriters, strategists |
| Service Breadth | Digital growth focus | Full-service marketing Print, TV, events, PR available |
| Local Market Expertise | Digital-first approach | Local market connections Media relationships, regional networks |
SocialTide
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SocialTide Here's why Growth Operations delivers results that Marketing Agencies can't match.
Agencies deliver projects then disappear. We install your growth infrastructure AND operate it daily. You get ongoing results, not just deliverables.
Agencies often control your accounts, domains, and platforms. We build on infrastructure you own - take it all with you if you ever leave.
Agencies assign rotating junior staff. Two experienced founders personally handle your growth operations. No handoffs, no context loss.
Agency knowledge walks out when staff leave. Your Client Memory System captures and builds on every insight, getting smarter over time.
Agencies measure success by project completion. We measure by growth outcomes and optimize monthly until systems perform.
Instead of project invoices, you get monthly mini-products: content, lead magnets, optimizations. Continuous value, not sporadic projects.
We believe in transparency. Here's when Marketing Agencies might be the better choice.
Full-service agencies excel at complete brand overhauls: logo design, brand guidelines, visual identity across print and digital touchpoints.
Print advertising, TV/radio, event marketing, PR campaigns - agencies offer the full spectrum we don't cover.
Agencies assign multiple specialists (designers, copywriters, strategists) for campaigns requiring diverse creative input.
Established agencies have deep local media relationships and regional market expertise we don't offer.
Install AND operate. You own the infrastructure, we run it daily. Founders personally handle your account with systems that compound over time.
Project-based delivery with full-service capabilities. Good for comprehensive brand work or services beyond digital, but you operate (or hire again) after handover.
Choose Growth Operations for ongoing digital growth without agency dependency. Choose agencies for comprehensive brand development or services beyond digital.